Novo Cinemas, Sahara Centre

“Good quality easy to reach. Entry from dubai side entrance and go to 2nd floor . Very beautiful vibes”

“I visited the mall where Nova Cinema is located yesterday, and it turned out to be an amazing place for children. The play areas were spacious and safe, with plenty of fun activities to keep kids entertained. The environment was clean, organized, and lively. It’s a perfect spot for families—children have a great time while parents can relax comfortably. Overall, it was a wonderful experience.”

“I had a really good experience at Novo Cinemas in Sahara Centre. The location is perfect — right inside the mall — so it’s easy to grab a coffee or walk around before the movie. The cinema itself is clean, organized, and the staff are friendly and helpful. The seats were surprisingly comfortable with good legroom, and the temperature inside the theatre was just right (not freezing!). The screen and sound quality were clear, and everything ran on time with no unnecessary delays. Snacks were decent, and although cinema popcorn is always on the pricier side, the service was quick and the counters were clean. I also loved that the whole area feels family-friendly, making it a great place for a relaxed movie night. Overall, a nice experience — convenient, comfortable, and enjoyable. I would definitely come back for another movie here.”

“Novo Cinemas is one of the leading cinema chains in the UAE, known for its sleek design, wide movie selection, and premium viewing formats. Whether you're catching the latest blockbuster or a regional release, Novo aims to deliver a high-quality experience. It features spacious seating, clean interiors, and a relaxed atmosphere. Cleanliness is generally good, but some reviews mention issues with hygiene in kids’ cinema sections, including unpleasant odors and poorly maintained seating. These inconsistencies suggest that while some branches excel, others may need better upkeep.”